If you manage brands in our EU stores, you can now use virtual bundles to sell your registered brand ASINs together at a discounted price. This option can help customers discover more of your products and potentially increase your sales.
With virtual bundles, you can combine two to five similar products in your Fulfilment by Amazon inventory without the need to physically package the items together.
To create a virtual bundle, take the following steps:
- In Seller Central, go to Brands and select Virtual Bundles.
- Under New Virtual Bundle, populate the requested fields.
To learn more, go to Virtual product bundles.