Amazon Consultant

As of September 11, 2024, a staggering 839,900 new sellers had already joined Amazon this year, and as a result, the platform has been averaging around 3,700 sign-ups daily. Furthermore, projections suggest that by the end of 2024, Amazon will welcome approximately 1,350,500...

A decade ago, when we first began selling on Amazon, Amazon listing optimization was a very different game. Back then, success often meant stuffing product titles with as many keywords as possible. Moreover, Amazon sellers crammed titles with keywords in an attempt to boost...

If someone claims that ChatGPT or AI isn’t helpful, they’re probably not being entirely truthful. No matter how they try to frame it, AI is a potent tool, that is especially for Amazon sellers. As an Amazon agency, we’ll admit it: AI could probably take over a lot of what we...

Running Amazon PPC without analyzing your data is like steering with your eyes closed—you can’t tell what’s performing, what’s draining your budget, or where to direct your efforts. Data is your most valuable asset, and Amazon offers robust analytics tools to help fine-tune...

Most Amazon sellers don’t rely solely on Amazon. Many operate their own e-commerce sites, sell through other marketplaces, and partner with third-party retailers to stock their products. However, one common thread among nearly all Amazon sellers is their use of Sponsored...

Achieving success on Amazon begins with visibility, and that visibility hinges on using the right keywords. Most shoppers won’t browse endlessly; they enter a search term, glance through the results, and click on what grabs their attention. Without the proper keywords, even...

Running Amazon PPC (Pay-Per-Click) campaigns is one of the most effective ways to boost product visibility, drive traffic, and increase sales. With millions of products competing for attention, relying solely on organic rankings isn’t enough. PPC ads help you get in front of...

Getting traffic to your Amazon listing is one thing, but making that traffic count is what really matters. Without a well-optimized product page, all the effort you put into driving customers won’t lead to the sales you’re aiming for. A winning product page isn’t just “nice...

Listing products and waiting for sales isn’t the only thing that goes into selling on Amazon. You must monitor your performance metrics if you want to succeed. These figures let you know what is and is not functioning and where you need to make improvements. Amazon...

If you ask us what the single most important metric in PPC is, our answer will always be ACoS. You can get all the impressions, clicks, and even sales in the world, but none of it matters unless your campaigns are actually profitable. And what’s the key measure of...