The Myths of Selling on Amazon
Selling on Amazon often seems like a dream come true. Just list your product, sit back, and watch the profits roll in—at least, that’s the common perception. But let’s set the record straight: Amazon isn’t some effortless money-making machine. While it’s a powerful e-commerce...
How To Increase Sales On Amazon: 100+ Tips
As of September 11, 2024, a staggering 839,900 new sellers had already joined Amazon this year, and as a result, the platform has been averaging around 3,700 sign-ups daily. Furthermore, projections suggest that by the end of 2024, Amazon will welcome approximately 1,350,500...
How to Use Amazon Brand Analytics to Improve PPC Campaigns
Running Amazon PPC without analyzing your data is like steering with your eyes closed—you can’t tell what’s performing, what’s draining your budget, or where to direct your efforts. Data is your most valuable asset, and Amazon offers robust analytics tools to help fine-tune...
Amazon Sponsored Products Go Beyond Amazon – What Sellers Need to Know?
Most Amazon sellers don’t rely solely on Amazon. Many operate their own e-commerce sites, sell through other marketplaces, and partner with third-party retailers to stock their products. However, one common thread among nearly all Amazon sellers is their use of Sponsored...
Keyword research techniques for Amazon sellers
Achieving success on Amazon begins with visibility, and that visibility hinges on using the right keywords. Most shoppers won’t browse endlessly; they enter a search term, glance through the results, and click on what grabs their attention. Without the proper keywords, even...
How to Use Amazon PPC to Increase Product Sales
Running Amazon PPC (Pay-Per-Click) campaigns is one of the most effective ways to boost product visibility, drive traffic, and increase sales. With millions of products competing for attention, relying solely on organic rankings isn’t enough. PPC ads help you get in front of...
What’s Amazon’s take on improving SEO ranking? Hear directly from the horse’s mouth
There was a time when sellers would just list their products, pay some money to get 5 star reviews and work their way to the top of the search result pages through PPC. Well, those days are long gone and for good. Amazon is more vigilant than ever and if you are not paying...
After launching 100+ products on Amazon, here’s what we’ve learnt
Product launches are hard. We get it. Whether you are one of the big players or just starting out, launching a new product gives everyone the heebie-jeebies.
After working with Amazon sellers for almost a decade and launching over 100 products on the platform, we’ve seen it...
What Are The Best Amazon Ad Campaigns for PPC Strategies In 2024?
A strong Amazon PPC management approach is essential if you want to succeed on Amazon in 2023 and beyond. Amazon’s internal advertising system includes pay-per-click (PPC) advertising. Brands, agencies, and independent sellers can use Amazon PPC to target particular...
Tips & Tricks for Amazon PPC Keyword Bidding Strategy
There is no mystery that advertising is crucial to generate sales and boost brand recognition. But, Amazon Sponsored ads won’t work unless you set them up perfectly. Amazon CPC is constantly increasing year after year, but over the past few years, the increment has reached...
